As online retailers look to expand their customer base and enter new markets, they face a unique set of challenges. Site performance, security, consistency of customer experience and fulfillment are just a few of the issues to address as part of a successful global strategy. You'll hear first-hand how leading retailers like Burton Snowboards, Estée Lauder, PUMA and international commerce platform FiftyOne are addressing the challenge of global expansion. On Demand Webinar: Preparing Your Site for the Global Stage What you'll learn: - How successful outward-bound e-tailers overcome long distance site and application performance challenges
- Best practices to managing user expectations and preferences across geographies
- Fullfilment customization techniques
- How to prepare for unique security concerns
| Featured Presenters: Kelly Sheridan Director of Digital Simon Wallis Executive Director eCommerce Systems and Applications Jay Basnight Head of Digital Strategy Kris Green Chief Strategy Officer & EVP of Sales | |
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