In order to both survive and thrive in the digital economy, leading brands recognize the value of infusing their strategies with Voice of the Customer (VOC) insights within their contact center activities. This quantitative analysis from Aberdeen Strategy & Research reveals the expansive impact that VOC users find to CX, operational efficiency, as well as financial results.
Download this new research to learn how VOC that is operationalized in the contact center has directly impacted business outcomes, including:
- Financial and operational metrics
- Buyer and employee engagement
- Operational efficiencies and revenue
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