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Friday 9 November 2012

Holiday Readiness Handbook 2012 - 300 Companies Surveyed

Getting Your Website Wrapped Up For the Holidays?
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Based on primary research
with 300 companies

quotes fom the report

This paper, created from the survey results of more than 300 companies explores the importance of the holiday shopping season for online businesses, the preparations they make generally, and the impact the holidays have on the live chat implementations present on the respondents’ sites.

download now

The paper explores 4 main questions:

  1. How long does live chat take to fully optimize on your website?
  2. Are service reps truly working effectively across communication channels to help customers?
  3. What compelling offers are online consumers most likely to find this season?
  4. Does optimizing live chat have an impact outside of the holiday rush?

While some of the results are specific to live chat, much of the paper focuses generally on website improvements that companies are planning. This marks the third year for this very popular report.

Download “Holiday Readiness Handbook 2012” now.


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